Recently I conducted a workshop on Advanced Digital Marketing. Here the proceedings of the workshop you will find interesting.
In this workshop we will have practical in each session on a computer with Internet connectivity provided at the venue. After setting up your digital marketing strategy, website, blog and email marketing system in place, it is time for Advanced Digital Marketing. In this workshop learn how your website visitors behave through Google Analytics. Learn to help your searchers through Search Engine Optimization (SEO).
POCC and deAsra Foundation are pleased to present a seminar addressing how to do Market Research and Competitive Analysis before you start any business or when you are looking to grow an existing business.
Customer Service, is a challenging role. Recently I say the Classic Hindi movie ‘Bavarchi’ after a long time. While watching the movie, I felt that the philosophical dialogues could be great motivators for all those involved in or aspire to be in Customer Service role. Here is the philosophy.
It was a very exciting week as we have added one more client to our list. Though it is a routine and normal process of getting hired as their management consultants in Pune, what made us to ponder was the letter we received from our client. Simply put, it had all the elements of what they expect from us, what we have to do and not to do. So far so good…
It can be a brilliant proposal submitted by a consultant. It can be a wonderful project that can bring in enormous profits. It can be a mind blowing idea that can transform the way we live. All these proposals, projects and ideas can be thrown into the trashcans if they are not properly presented and explained.
Ask few service providers the question – “Is it necessary to raise your rate?”. The answers would be a mixed bag of yes and no. Fair enough. There are few consultants who haven’t touched their rate for few years in a stretch and some have constantly boosted their rates in line with their economic considerations.
When you are buying a new mobile or new computer, you look for these gadgets with specific Operating System (OS) like Windows or Android. You will not be able to use these gadgets if they did not have OS. Many businesses do not have basic system in place for running of a business smoothly.
You are working on developing a new product in highly competitive market. You have invested heavily in developing the product. You have set up research and development. You have invested in excellent machinery/tools. You have also set up supply chain for best in class raw material.
Recently I read article ‘Making of a legend’ written by Dibeyendu Ganguly in Corporate Dossier supplement of The Economic Times. The article narrates entrepreneurial journey of Infosys founder NR Narayana Murthy.
I am sharing some of the lessons I learned from the story.