Education

Received International Standard Book Numbers for books ‘Effective Digital Marketing Strategy’ and ‘Designing Effective Business Plan’

I have just received International Standard Book Numbers (ISBN) for books I have authored ‘Effective Digital Marketing Strategy’ and ‘Designing Effective Business Plan’. I had already received ISBN for the book ‘Effective Marketing for Entrepreneurs’ sometime back.

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How to identify your Specialization?

I got a call from Satish and he said, “We are a start up and we want to develop new software which will solve problems faced by companies across different industries. How can we define our specialization?” While chatting, my friend Rima said, “I handle a large team in the multi-national company I work with. The team members get bogged down into daily work and don’t identify and work on specialization they should develop.

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Conversations may make or break your business

It can be a brilliant proposal submitted by a consultant. It can be a wonderful project that can bring in enormous profits. It can be a mind blowing idea that can transform the way we live. All these proposals, projects and ideas can be thrown into the trashcans if they are not properly presented and explained.

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